We are big kids at heart on an adventure to bring more meaningful toys to our children and bring the comfort and joy of play to children in need.
One 2 One | For every toy purchased, another one is given to a child in need.
Roughy Toys was founded by husband and wife team, Rich & Grace Twilley after an inspiring visit to Brazil. While Rich was finishing his masters, he visited the favelas (slums) of Rio de Janeiro and São Paulo, Brazil and witnessed children in extreme poverty – children with no toys.
When he got home, he was playing with his two year old son Mark and realized that he didn’t need just another toy, he needed a more meaningful toy and Alex was born.
“If you can dream it, you can do it. Always remember that this whole thing was started with a dream and a mouse.”
– Walt Disney
This all started with the dream of bringing the comfort and joy of play to children in need.